"Direct Selling in France" is now available at Fast Market Research

In 2012, direct selling continued to grow in France, up by 3% in current value terms. This success is explained by the increasing offer as well as the growing number of salespeople operating in that channel. According to INSEE, the French Institute for Statistical and Economical Studies, there are around 480,000 salespersons working in direct selling in France.

Competitive Landscape

Toupargel SAS continued to lead direct selling in 2012, with a 14% share of value sales. Specialised in frozen food, Toupargel benefits from a strong and well established image as the company has been present in France for over 40 years.

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Industry Prospects

In an uncertain economic environment, which is also likely to see rising unemployment, direct selling is expected to continue to expand in France as it will become increasingly appealing to existing customers who want to earn extra income to join direct selling.

Report Overview

Discover the latest market trends and uncover sources of future market growth for the Direct Selling industry in France with research from Euromonitor's team of in-country analysts.

Find hidden opportunities in the most current research data available, understand competitive threats with our detailed market analysis, and plan your corporate strategy with our expert qualitative analysis and growth projections.

If you're in the Direct Selling industry in France, our research will save you time and money while empowering you to make informed, profitable decisions.

The Direct Selling in France market research report includes:

* Analysis of key supply-side and demand trends
* Detailed market shares for international and locally-based retailers
* Historic values, company and brand market shares
* Five year forecasts of market trends and market growth
* Robust and transparent market research methodology, conducted in-country

Our market research reports answer questions such as:

* Who are the leading retailers in France?
* How important is direct selling in France?
* How is the direct selling channel being affected by the growth of internet retailing?
* What strategies are direct sellers employing to compete in a multi-channel environment?

Reasons to Get this Report

* Gain competitive intelligence about market leaders
* Track key industry trends, opportunities and threats
* Inform your marketing, brand, strategy and market development, sales and supply functions

About Fast Market Research

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